Corporate Video Shoots for Clients and Us!
Hector Media has been busy shooting a number of creative videos in conjunction with a Sussex based PR firm over the past 6 weeks. We have not only shot a full corporate video for one of their clients, but a series of blog videos to enhance the client’s website and increase their search engine rankings.
Somehow we have also managed to find the time for something we have been meaning to do for a while….. our own corporate video!
It would seem somewhat strange to laud the use of video on your website as a way to score important SEO points and then for us not to have one ourselves, but somehow client work kept getting in the way. This month we set time aside to create, script and conceptualise our very own corporate video, shot on a breezy Worthing seafront at the crack of dawn. We are very pleased with the results. We didn’t just want to create a showreel, we wanted to show off what we can do and in a format we think you would benefit from.
The concept for our own video was clear from the outset – it should explain to companies why a corporate video would help them. We focused on the benefit of web videos on search engine rankings, but also wanted to put across that for some business an all singing, all dancing corporate video might not be the right option for you. There are plenty of other options including shooting customer testimonials, e.g. blog post entries, product demonstrations or behind the scenes footage.